Make More Money With Google AdWords



There is a latest option in AdWords to "Focus on conversions" using CPA bids (Cost per acquisition) but this can become a very expensive setup that chews through most of your budget. Make sure the advertisements and all the keywords are highly relevant to the AdWords campaigns you are running.

The landing page also plays a big role in the conversion rate and should be heavily SEO optimized for the best results. You want users to leave a name and email for you to contact so make it as easy as possible for them to do so.